Social Media Marketing

Why use Social Media?

While SEO can be challenging and extremely competitive given a specific industry, and PPC campaigns may be hindered by budget constraints and customer acquisition costs on the rise, Social Media Marketing can be a great option that holds long term benefits. Using social channels such as Facebook, Twitter, Instagram, Pinterest, and YouTube, business owners and individuals can reach audiences not accessible by SEO or PPC campaigns.

Social Media campaigns allow website owners to leverage the connections they already have, while expanding on those connections through friends of friends, hashtag keyword searches, and image-based discovery.

Social Media campaigns can also be jump-started with paid campaigns. If you’ve found your social media channels have reached their limit, paid campaigns can expand your company’s social reach through sponsored posts, embedded ads, and networking.