Marketing

With so many options to market your website,
how do you choose which to use?

There are plenty of options out there to market your website, but choosing which methods to use can be daunting. First, start with a budget. Then, decide on which channels to use for your marketing objectives.

Strategize

Companies, small businesses, and individuals may vary in resources available, and marketing budgets may vary. A good web marketing strategy will utilize the most popular channels (such as Facebook, YouTube, Twitter, etc.), but marketers should not be afraid to experiment with others.

Analyize

A good marketing strategy also monitors results, rather than wastes valuable time and money marketing in the wrong channels. What channels should you be using? Should you be implementing a Pay-Per-Click campaign, organic SEO strategy, or social media strategy? Or maybe your strategy utilizes all these forms of marketing.

Web Marketing Channels

• Social Media Marketing
• SEO (Search Engine Optimization)
• Pay-Per-Click (PPC)
• Web Banner Advertising
• Affiliate Marketing
• Grassroots Marketing